Magic Valley Liberty Alliance

The Magic Valley Liberty Alliance (MVLA) is a conservative advocacy organization and political action committee founded in 2021 in the Twin Falls area of south-central Idaho. Critics, including the Twin Falls Times-News editorial board, have characterized MVLA as a Christian nationalist organization whose political activism has introduced confrontational and divisive tactics into Magic Valley civic life. MVLA describes its own mission as "rooting out corruption, electing conservative representation, and preserving liberty and freedom" through public education "through a constitutional lens" and direct electoral engagement. The organization's published Allies/Partnerships page explicitly lists the Idaho Freedom Foundation as an allied organization, alongside Citizens Alliance of Idaho and Young Americans for Liberty (YAL). MVLA publishes lists of legislators it labels RINOs — Republicans In Name Only — and has specifically targeted Sen. Linda Wright Hartgen as "the area's biggest RINO," while naming Twin Falls County Commissioner Jack Nelsen its "2025 RINO of the Year." MVLA has been documented deploying confrontational crowd tactics — including organizing groups of 20-30 activists to attend candidate forums and public meetings — and reportedly distributing a deceptive voter guide that mimicked Republican Party materials while featuring only MVLA-endorsed candidates. MVLA partnered with Young Americans for Liberty on door-to-door canvassing operations targeting legislative races in Magic Valley districts, and hosted Idaho Republican Party Chairman Dorothy Moon at a MVLA-organized event at the College of Southern Idaho opposing Proposition 1. The organization is closely aligned with the bloc of eight Magic Valley legislators who joined the State Freedom Caucus Network in 2025 and include Sen. Glenneda Zuiderveld (District 24). In the May 2024 primary, MVLA-aligned candidates won four legislative seats in Magic Valley districts 24 and 25, which Idaho Reports characterized as the "Magic Valley Miracle." The organization also operates MVLA PAC for direct campaign contributions.